In this course, participants will learn how to (a) create and demonstrate sales strategies that facilitate the buying process through relationship-oriented techniques, (b) use methods to establish a connection with customers to gain access and establish trust, (c) construct solutions in collaboration with customers while offering insights and establishing value. Participants learn through virtual group discussions; assignments consist of application reports to be given during the sessions. Taking this course will increase the participant’s ability to master a relationship-based selling approach. The ideal audience for this course are sales professionals who are willing to invest their time and are open to coaching.
