Training Course Details

Course Name:

CREATING A WINNING DEMAND GENERATION STRATEGY

Course ID:

1119436

Provider Name:

Approved for:

Description:

A major cause of revenue challenges is an insufficient number of qualified leads. In this course, attendees will learn how to avoid rushing to generate demand without first establishing a demand generation strategy. Attendees will learn how to: • Define their target customer • Articulate the target customers’ buying processes • Understand the best way to raise awareness with your target customers • Select the right demand generation activities to reach your target customer. Instruction will either be virtual or in person lecture. Group assignments will include creating a presentation that outlines an effective lead generation strategy. The ideal audience for this course is: product marketing, marketing and sales.

Training Subtype:

Marketing Management

Location:

38 Helen Road

Needham, MA 02492

[On-site at Employer Location]

Program Results In:

-NA-

Course Length:

8 week(s)

Average No. of Hours/Week:

6 Hrs

On-line Course Schedule:

Cost/Student:

Includes:

$6,000.00

Tuition

Flat Rate Course:

(The cost of this course is based on a flat fee, regardless of the number of employees attending the course)

Performance Summary

Program Year (Most Recent):

2019

Number of Program Participants:

Participant Completion :

0 0%

Number of Educational Outcomes:

0 0%