Training Course Details

Course Name:

BUILD YOUR BRAND STRATEGY

Course ID:

1134574

Provider Name:

Approved for:

Description:

In this training, leadership teams will learn how to evaluate and improve an brand strategy. We will cover branding best practices, intangible brand values, a brand touchpoint matrix, and selecting success metrics. Participants learn through virtual or in-person presentations; assignments consist of (a) a self-evaluation, (b) working in teams to select the most relevant brand intangibles for your company, (c) completing a prioritization analysis, and (d) constructing an action plan. This training will increase the participants' ability to prioritize their company’s marketing activities and will teach them how to build a strategic brand action plan. The ideal audience for this course is leaders of family-owned or second-stage companies

Training Subtype:

Marketing Management

Location:

734 Longmeadow Street

Longmeadow, MA 01106

[On-site at Employer Location]

Program Results In:

-NA-

Course Length:

3 week(s)

Average No. of Hours/Week:

6 Hrs

On-line Course Schedule:

http://sixpointcreative.com

Cost/Student:

Includes:

$3,000.00

Tuition

Flat Rate Course:

(The cost of this course is based on a flat fee, regardless of the number of employees attending the course)

Performance Summary

Program Year (Most Recent):