Learn how to optimize every aspect of the customer relationship by using a Customer Relationship Management (CRM) system. You'll start by learning about customer segmentation and how to target your marketing efforts accordingly. Gaining strategies for acquiring new customers and retaining existing ones. Other topics include cross-selling and upselling, and handling customer complaints effectively. By the end of this course, you’ll have learned how to set up a CRM that will provide the appropriate tools. for managing customer relationships effectively and efficiently. Ultimately leading to happy and healthy customers and employees which leads to increased profits. Participants are CSR's, Managers and Salespeople. Classes are live or virtual.
